We can get you on TV within 3 weeks for as little as £7k. Below we have put together a TV campaign checklist to give you an idea of the sorts of questions we’ll need to know.
We have also put together a range of TV campaign packages; just click the link below and have a look.
Don’t worry if you don’t have £7k to spend right now, there will be plenty of other opportunities available to you. Have a look at our alternative media channel websites below, or contact us directly.
Things to bear in mind when thinking about your TV campaign:
If you're ready to advertise, but don't have time to spend talking to us (we're very nice really!) we have made things easy for you by creating some great value packages.
If you click on the links below we can get production and media planning and buying started for you. All we will need to know from you are dates and your core target consumer - we'll do the rest and send the scripts and TV plans to you for approval.
Bronze Package - £10,000 includes:
Silver Package - £25,000 includes:
Gold Package - £50,000 includes:
Other Media Types
TV advertising is the most powerful channel for reach but it is expensive. If you think you are ready, it is essential that you have a sufficient budget to invest in your campaign. Launching one or two TV adverts would not generate strong ROI, whereas a campaign of multiple adverts can achieve excellent impact.
You also need to be 'TV ready'. This means if you have a successful advert on TV, the next stage of the 'consumer journey' needs to be devised and prepared in order for consumers to smoothly purchase your product or service. It is vital to consider what actions you are asking consumers to do; whether you are asking them to go on your website, phone your business or visit you in-store, you need to ensure these are customer-ready, and that you can handle the increased demand in your business. These destinations should also represent consistency in tone and style so when someone acts on seeing an ad on TV they get a seamless transition on the path to purchase.
Getting TV ready The checklist section is essential but you need to be sure your business can cope with if you are a .com business you need to make sure your website and website marketing can cope with the demand. If you are a local business you may find that radio advertising is more effective.
Budget If you have a smaller budget of £5k or less, there are a number of other cost-effective, yet impactful routes to consider. Rather than investing a smaller budget on a TV campaign, you could consider other media channels such as radio, press or a website refresh. Our strategy department can offer you advice on the various media channels to utilise, and advise you on the best solutions to increase your business leads. Please feel free to contact us via our form, which can be found on the 'Contact Us' section of this page.